Visual identity systems are more than logos and color palettes. They are a graphic tool that helps us to represent everything from concepts and brands

Visual Identity Design: Clean and Simple Geometry | Download

Learn how to find what’s truly essential in identity design using geometric shapes, critical thinking, and an efficient workflow

Visual identity systems are more than logos and color palettes. They are a graphic tool that helps us to represent everything from concepts and brands to ourselves as artists. Marco Oggian is an illustrator, designer, and art director who has worked for brands across the world including Nike, Samsung, and Vogue alongside running his own design studio in the north of Spain.

In this course, he shares his expertise in bringing critical thinking to your work and solving your clients’ problems by creating a visual identity system. Learn to understand what is essential in design and how to create a striking identity using simple, geometric shapes in Adobe Illustrator.

Who is this online course for?
This course is for anyone with an interest in developing a visual identity system and creating simple, recognizable images.

Requirements and materials
Experience with a vector design program would be beneficial.

You will need sketching materials and a computer with Adobe Illustrator or a similar design program installed.

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